Non significant statistical trends. Why are they reported?

I’m working on a slew of new posts but wanted to just throw this out there. Reading through a paper this morning, I was struck by the fact that for the 4th time this week, I’ve come across a study that reports on or mentions some non-signifiant statistical trend in the data (the latest I’ve come across touts a p value of .07). Why are these trends reported at all? They’re very misleading and most certainly only reported when they suggest support for a given hypothesis (I haven’t noticed too many papers reporting trends that would go against the central hypothesis). Why set a threshold at all if you’re going to report stats that exceed it? Am I off base here?